Anticipated For 2011 15% More Tourists Mexico

Anticipated for 2011 15% more tourists
Written by Real eStrategy 2 Tourist Market Jan 28, 2011 This year, 15% CPTM aims to raise the number of tourists arriving in the country in 2011, ie 3.4 million more than it received before, through strategies to consolidate and align the mark Mexico destinations with it. By participating in the second day of the National Tourism Convention 2011 of Concanaco-SERVYTUR, Rodolfo López Negrete, deputy director general of CPMT, explained that these 3.4 million, 1.2 million will be sun and beach segment, 600 thousand culture of business 213 000, and 150 thousand for nature and adventure tourism.

He said currently there is no air promotional campaign on the domestic market, but will begin in March ... and for the U.S. market and Canada before the end of January start.

During the forum, Francisco Madrid, director of the School of Tourism from the Universidad Anahuac, recommended strengthening the domestic tourism market by exploiting the potential of the southern U.S. tourist who arrives by land, representing 70.8 million people ... He pointed out that EU are performed each year nearly 2 billion trips, but only in California, Texas, Arizona and New Mexico,

make about 500 million trips.

For 2011, the congress and convention tourism provides an outlay of between 700 and 800 million dollars, that is 28% over that recorded in 2009, said Eduardo Chaillo, director of Tourism Meetings CPTM